Sometimes you just want a coffee drink without all the fuss… McDonalds takes the hipster coffee culture to task in their newest UK McCafe ad.
When I have time, I love a little, cool, unique coffee joint but to be honest, most of the time, I’m in a rush and I want my coffee quick and easy. In a recent ad from McDonalds, their McCafe line attacks the slow and often confusing coffee experiences that are popping up around the world.
The ad is brilliant, for someone who travels quite a bit, I like finding the small, non-commercial coffee cafes but lately, I am starting to feel like some of the customers in this commercial. No, I don’t want to play ping pong. No, I don’t want to brew my own coffee. No, I don’t want to wait twenty minutes while you garnish my coffee. No, I don’t want to select from 16 different dark roast varieties…. I JUST WANT A CUP OF COFFEE!!!
Even if you’re a die-hard Starbucks-er (that’s what I call myself at least), you can definitely appreciate the rushed feeling and needing that simple cup of coffee without all the fuss. Watch the ad below: