Sometimes you just want a coffee drink without all the fuss… McDonalds takes the hipster coffee culture to task in their newest UK McCafe ad.
When I have time, I love a little, cool, unique coffee joint but to be honest, most of the time, I’m in a rush and I want my coffee quick and easy. In a recent ad from McDonalds, their McCafe line attacks the slow and often confusing coffee experiences that are popping up around the world.
[x_image type=”none” float=”none” src=”http://ashbydodd.com/wp-content/uploads/2017/02/Mcdonalds-McCafe-Hipster-Coffee.png” alt=”McDonalds McCafe Hipster Coffee Commercial” link=”true” href=”https://4.bp.blogspot.com/-xdiD0AvG0VA/WKr1qe6C9zI/AAAAAAAAdkI/8ceJLjB-kGwyEKhOJv-6U-BadaAslYm-wCLcB/s1600/Mcdonalds%2BMcCafe%2BHipster%2BCoffee.png” title=”McDonalds McCafe Hipster Coffee Commercial” target=”blank” info=”none” info_place=”top” info_trigger=”hover”]
The ad is brilliant, for someone who travels quite a bit, I like finding the small, non-commercial coffee cafes but lately, I am starting to feel like some of the customers in this commercial. No, I don’t want to play ping pong. No, I don’t want to brew my own coffee. No, I don’t want to wait twenty minutes while you garnish my coffee. No, I don’t want to select from 16 different dark roast varieties…. I JUST WANT A CUP OF COFFEE!!!
Even if you’re a die-hard Starbucks-er (that’s what I call myself at least), you can definitely appreciate the rushed feeling and needing that simple cup of coffee without all the fuss. Watch the ad below: