Budweiser’s “For the Fathers Who Stepped Up” video is a celebration of amazing stepdads everywhere.
This Sunday is Father’s Day and to celebrate the stepdads of the world, Budweiser has put together a beautiful tribute video: “For the Fathers Who Stepped Up.”
Stepdads get a bad rap. In movies, the stepdad is typically the joke or the loser. Why do we assume they are anything less than a ‘dad’ just because they aren’t the biological or legal parent? Sometimes it’s hard to see, but a good stepdad is kind of like a super-hero. They’re going to be there, for the good and the bad, just like a great dad should. Budweiser’s “For the Fathers Who Stepped Up” is a showcase of three, supportive and loving stepdads.
Happy Father’s Day Stepdads, you deserve to be celebrated just as much as any other Dad!
Stepfathers embark on a difficult journey when it comes to building a relationship with their stepchildren. Although there are often ups and downs, many stepchildren grow to consider their stepfather one of the most important people in their lives. So this Father’s Day, Budweiser is shining an unexpected light on fatherhood by toasting stepfathers who have risen to the occasion and owned their roles as fathers.
Budweiser created a short film that documents heartfelt stories of three real stepchildren as they surprise their fathers by asking to be officially adopted. The film is a tribute to all fathers who step up for their families every day.
Budweiser is inviting people to tell their stories of a father who stepped up. For every story shared, Budweiser will donate $1 to the Stepfamily Foundation, a nonprofit organization that supports blended families*.